Purpose
In this phase, the design specs produced in the prior phase guide the production of the final, working product. Material is produced to help transition the organization into the new business capability. Rules and policies are documented to sustain ongoing success.

Activities

• Produce detailed design
• Build and test product
• Develop media content
• Develop learning products
• Develop policies, procedures and performance support

Deliverables

• Final product/business capability
• Training material
• Usage guidelines
• Policy and procedure documentation
• Performance measurement guidelines

Results (Outputs)
At the completion of this phase, the product is ready for launch and the organization is prepared to function in the new business capability.